Assassin’s Creed Jade Reportedly Delayed to 2025 Amid Tencent Pivot

High-profile mobile game Assassin’s Creed Jade is reportedly delayed from this year to 2025 as part of a significant strategic shift at developer Tencent. Reuters reported that Tencent, the world’s largest video games company, has redeployed hundreds of staff from the team developing Assassin’s Creed Jade onto its recently launched party game DreamStar. Assassin's Creed Jade is a mobile spin-off set in ancient China that has been in development for at least four years, Reuters said. IGN has asked Ubisoft for comment. The delay is part of a pivot at Tencent, which is now looking to move away from developing Western franchises for mobile due to thin margins. Instead, Tencent wants to focus on making games like NetEase's smash hit party mobile game Eggy Party, and miHoYo's phenomenally successful Genshin Impact using its own intellectual property so it can keep the bulk of the profits. Assassin's Creed Jade is the first full game in the franchise to be made exclusively for mobile devices. It’s in the works at Level Infinite, a Tencent subsidiary, in partnership with Ubisoft. Meanwhile, Assassin’s Creed Codename Red, the next mainline Assassin's Creed game, is due out by the end of March 2025.